“No longer do you have to worry about a centralized business dictating the rules of operation (i.e. what kinds of items you want to list, what price, where you can sell or buy from). This creates a borderless trade system that no longer is limited to corporate interests.   Secondly is, as a protocol, OpenBazaar will support many types of business operations, not just direct sales or auctions (la eBay). You will be able to conduct all sorts of activities like lending, crowdfunding, crypto security issuance. The thing that makes this work, though, is our arbitration system, which uses multisignature transactions and a reputation system that is being built currently.”

http://cointelegraph.com/news/112756/openbazaar-the-decentralized-offspring-of-ebay-amazon-interview-with-project-lead-brian-hoffman

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