China’s Smaller Cities Are Home to Growing Middle Class

“51 per cent of China’s population, or 691 million people, are currently living in urban areas. Research suggests that by 2020, some 824 million people will be living in cities, an increase of 188 million. That’s one and a half million new urban residents every month for the rest of this decade. By 2030, according to our analysis, there will be around 270 million more new urban residents in China.  By our calculations, a company had to be in 60 cities to reach 80 percent of the country’s middle class in 2005. Today, they have to be in 340 of them. And by 2020, they will need to be in 550 urban locations to reach that same percentage of the middle class population.”

http://blogs.hbr.org/cs/2013/01/chinas_smaller_cities_are_home.html

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