“If your movie features a Chinese villain, change his nationality. If your plot omits a scene in China, insert one – preferably with gleaming skyscrapers. If your production deal lacks a Chinese partner, find one. If Beijing’s censors dislike certain scenes, cut them. Kow-towing to China has become a reflex for actors, writers, producers, directors and studio executives in pursuit of the world’s second-biggest box office, a trend set to intensify as China overtakes the US as the No 1 film market. Box office revenues rose 30% last year to $2.7bn, overtaking Japan. With about 10 new cinema screens opening daily, China is expected to overtake the US within a decade.”
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